I just want to say the Liberty Mutual Coach of the Year is a sham! ONE BIG SHAM!
They had voting throughout the fall for coach of the year. This was to be a vote of the fans. But it didn’t turn out that way.
University of Idaho football coach Robb Akey was in fourth place when the initial vote ended. When the finalists were announced, he was no where to be found. NO WHERE!
Coach Akey, in his third year at Idaho, took a team that won three games the previous year to a 7 win season and Idaho’s first bowl appearance since 1998. They will be playing Bowling Green in the Humanitarian Bowl on December 30.
What happened? Who knows.
Liberty Mutual totally ignored the vote of the fans who came to their site, promoted this vote on Twitter and Facebook, and turned their backs on them. This is a total failure of the process.
Liberty Mutual, if you want to dive into the social media world, dive in. If you want a true social media experience, use the fans votes. Don’t come up with your own plan and use the people like that.